2D and 3D Animation

We specialize in creating 2D and 3D animation using two key ingredients:

Artists: We look for experienced people that have worked on major projects or demonstrate the talent that is expected by our clients.

Process: From whatever starting point provided by the client, we use storyline animatics, and use an approval process to ensure that there is no wasted effort.

Each member of our team understands the animation process, and has put this knowledge to the test on many different projects, two of which are outlined below.

Case 1: Coca Cola, Inc. commercial for NASCAR Daytona 500.

This was a 60 second animated film for the award winning advertising agency Berlin Cameron / Red Cell representing the excitement of NASCAR stock car racing. The spot, sponsored by Coca Cola, Inc., promotes the Classic Coca Cola™ soft drink brand and NASCAR. It uses a combination of scratchy 2D and 3D animation to effectively communicate the feelings of excitement and energy around the imagined private lives of four stock car drivers and the build up to the start of a race. First shown in approximately 10,000 theaters around the United States, it will then appear on television during the Daytona 500 race. Production was very complex, and included multi-layered approvals (studio, ad agency, client), story rewrites, and cel-shading of 3D to make it blend with 2D. Overall, the client and ad agency were very satisfied with the work, especially since it represents the first time Coca-Cola, Inc. utilized a 2D animation technique for the entire film.

Case 2: D7Peacemaker™: Stage 1.

The first animation project we completed was the 38 minute animated comic film D7Peacemaker™: Stage 1. The film was created using a combination of traditional 2d drawings and the computer program, Macromedia Flash. Stage 1 premiered at the third largest anime convention in the US, A-kon™, and was also featured at the 2002 Austin Film Festival. The two-disk set (one DVD and one CD soundtrack) of the film was self distributed and sold at a local Suncoast video store. It was a test of our animation process, and a proof of concept for the studios upcoming feature D7Peacemaker™: Prodigal Child.

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